by Ben Hagari*
Invert portrays 24 hours in an inverted world in which the inanimate and the human are bound by a logic based in complementary colors (black turns white, red turns green, blue turns orange, and yellow turns purple) and the inversion of light and shadow (infiltration of light darkens the negative and shaded places become phosphorescent). The result seen on film (on the celluloid) is a positive image with surprising distortions, an effect of the process of manual inversion. The film begins at the crack of dawn, when the house is bathed in darkness; it concludes at nightfall, as light enters. Invert, the figure of the artist in color reversal, moves around with eyes shut, ears blocked, and nostrils plugged. He attempts to maintain the order in his inverted world by performing everyday tasks and trying to teach his parrot to speak. The words—names of objects appearing in the film—are uttered in Hebrew, but backwards.
*Ben Hagari is an artist from Tel Aviv, currently living in New York City, where he is enrolled in the MFA program at Columbia University.